21 abril, 2024

How does Google Analytics permission management work?

When you do a project, rarely will said project be just one person, usually you have a whole team with whom you must share the project so that they can also work on it. If you want to learn more about managing Google Analytics permissions to be able to share your projects with your teammates and give the corresponding power to each one, continue reading this article.

Google Analytics Permission Management

Google Analytics permission management allows you to manage what type of permissions and access you want to give to the different members of your group. Google Analytics allows you to give 5 types of permissions: administrator, editor, analyst, reader and none.

You also have another layer of access, which shows the levels where you can apply permissions, account level, property level and view level.

Google Analytics Permission Management was created to manage what types of data and how much access collaborators had to the creator’s account.. This is a very valuable function when working, for example, with external people.

Types of permissions

We have already mentioned that Google Analytics permission management has several permissions. Below, we explain them one by one:

Administrator

Generally, this is the permission the creator will have and can be assigned to different users. The person with this type of permission can add and delete users, manage users, and give permissions to anyone, including themselves. Generally, he has full control of the account, ownership, and view.

Editor

Editors are the second rank of Google Analytics permissions management. They can add, edit, and delete project accounts, properties, and views. Depending on the project, they may also be limited to what specific actions they can do.

They can create and customize dimensions and metrics, although permission must be given at the property level to do this.

They can connect with other tools such as Google Adwords, Search Console and other products.

Likewise, they can add, edit and delete files, although it also depends on the type of products. They can basically do everything except manage users.

Analyst

Analysts can create, edit, delete and share personal items. They can also collaborate on different assets depending on permissions; These would be the reports, panels or segments, among others.

They cannot edit anything that has to do with the users who belong to the project.

Reader

It is the lowest rank and is given to people who may be external to the projects or who should not necessarily have direct access to editing the document.

Within this permission they can view reports, filter elements that are within the tables, add dimensions and create segments.

They can view assets that have been shared, but they cannot edit them. They also cannot edit anything that has to do with users.

None

This type of permission is given to users who do not have access to everything in general, but who probably have access at a property level, but not the account level. It depends on the needs of the project what access you give them or if you will use it.

Keep learning

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